Product psychology is a field that studies how people interact with products, both consciously and unconsciously. It is a multidisciplinary field that draws on psychology, behavioral economics, and user experience design. Product psychologists use their knowledge of human behavior to design products that are more engaging, persuasive, and usable.
Understanding what goes inside the minds of your consumers is key to reaching your business goals. This newsletter will become your best pal in your journey to decode consumer behavior - customers and their habits will no longer be an enigma for you!
Some of the most brilliant psychologists and marketers share their consumer behavior insights, making Product Psychology one of the most trustworthy business newsletters!
Here are some of the things that you can expect from the Product Psychology newsletter:
If you are interested in learning more about product psychology or in improving your product design skills, I encourage you to subscribe to the Product Psychology newsletter.